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Political Branding in Cities
- The Decline of Machine Politics in Bogota, Naples, and Chicago
Engelsk
Bogcover for Political Branding in Cities af Eleonora Pasotti, 9780521762052
Specifikationer
Sprog:
Engelsk
Sider:
304
ISBN-13:
9780521762052
Indbinding:
Hardback
ISBN-10:
0521762057
Kategori:
Udg. Dato:
26 okt 2009
Størrelse i cm:
16,1 x 23,7 x 2,6
Oplagsdato:
26 okt 2009
Forfatter(e):

Political Branding in Cities

- The Decline of Machine Politics in Bogota, Naples, and Chicago
Engelsk
Hardback 2009
Format:

Bog beskrivelse
Pasotti examines how cities suffering for decades from poor government made a transition to brand politics to break a cycle of inertia and usher in reform. The theory of brand politics shows mayors emulating marketing mavericks; citizens support mayors' brands because they seek to become carriers of the same values.
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Specifikationer
Sprog:
Engelsk
Sider:
304
ISBN-13:
9780521762052
Indbinding:
Hardback
ISBN-10:
0521762057
Kategori:
Udg. Dato:
26 okt 2009
Størrelse i cm:
16,1 x 23,7 x 2,6
Oplagsdato:
26 okt 2009
Forfatter(e):
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