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Practical Strategic Management: How To Apply Strategic Thinking In Business

Af: Eiichi (Rikkyo Univ Kasahara Engelsk Hardback

Practical Strategic Management: How To Apply Strategic Thinking In Business

Af: Eiichi (Rikkyo Univ Kasahara Engelsk Hardback
Tjek vores konkurrenters priser

 

Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology management. In addition, there are also many how-to books on strategy formulation.

But not many books on the topic are written with a step-by-step guide on making practical strategic management decisions. The author presents 15 steps that combine strategy and marketing aspects in business. The steps are presented systematically and holistically. Readers will be able to maintain the “big picture” perspective, while being able to dive deep into each step. The guide is not written for “ideal situations” in business. Much attention is given to being aware of market trends, business competition, and the limitations of resources, to be able to apply practical strategic thinking in business.

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Tjek vores konkurrenters priser
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Fragt: 39 kr
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20 kr
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God 4 anmeldelser på
Tjek vores konkurrenters priser

 

Many theoretical as well as practical books on management theory analyze a range of subjects from strategic management to business strategy, competitive strategy, marketing management, strategic marketing, one-to-one marketing, consumer behaviorism, growth strategy, functional strategy, and technology management. In addition, there are also many how-to books on strategy formulation.

But not many books on the topic are written with a step-by-step guide on making practical strategic management decisions. The author presents 15 steps that combine strategy and marketing aspects in business. The steps are presented systematically and holistically. Readers will be able to maintain the “big picture” perspective, while being able to dive deep into each step. The guide is not written for “ideal situations” in business. Much attention is given to being aware of market trends, business competition, and the limitations of resources, to be able to apply practical strategic thinking in business.

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Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 156
ISBN-13: 9789814641555
Indbinding: Hardback
Udgave:
ISBN-10: 9814641553
Kategori: Forretningsstrategier
Udg. Dato: 16 okt 2015
Længde: 17mm
Bredde: 237mm
Højde: 162mm
Forlag: World Scientific Publishing Co Pte Ltd
Oplagsdato: 16 okt 2015
Forfatter(e): Eiichi (Rikkyo Univ Kasahara
Forfatter(e) Eiichi (Rikkyo Univ Kasahara

Kategori Forretningsstrategier

ISBN-13 9789814641555

Sprog Engelsk

Indbinding Hardback

Sider 156

Udgave

Længde 17mm

Bredde 237mm

Højde 162mm

Udg. Dato 16 okt 2015

Oplagsdato 16 okt 2015

Forlag World Scientific Publishing Co Pte Ltd

Kategori sammenhænge