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Recasting the Disney Princess in an Era of New Media and Social Movements
Engelsk
Bogcover for Recasting the Disney Princess in an Era of New Media and Social Movements af , 9781793604033
Specifikationer
Sprog:
Engelsk
Sider:
386
ISBN-13:
9781793604033
Indbinding:
Paperback
ISBN-10:
1793604037
Kategori:
Udg. Dato:
8 mar 2022
Størrelse i cm:
23,0 x 15,3 x 2,6
Oplagsdato:
8 mar 2022

Recasting the Disney Princess in an Era of New Media and Social Movements

Engelsk
Paperback 2022
Format:

Bog beskrivelse
In the late 2000s, the Walt Disney Company expanded, rebranded, and recast itself around “woke,” empowered entertainment. This new era revitalized its princess franchise, seeking to elevate its female characters into heroes who save the day. Recasting the Disney Princess in an Era of New Media and Social Movements analyzes the way that the Walt Disney Company has co-opted contemporary social discourse, incorporating how audiences interpret their world through new media and activism into the company’s branding initiatives, programming, and films. The contributors in this collection study the company’s most iconic franchise, the Disney princesses, to evaluate how the company has addressed the patriarchy its own legacy cemented. Recasting the Disney Princess outlines how the current Disney era reflects changes in a global society where audiences are empowered by new media and social justice movements.
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Specifikationer
Sprog:
Engelsk
Sider:
386
ISBN-13:
9781793604033
Indbinding:
Paperback
ISBN-10:
1793604037
Kategori:
Udg. Dato:
8 mar 2022
Størrelse i cm:
23,0 x 15,3 x 2,6
Oplagsdato:
8 mar 2022
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