Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Recognise Me
Af: Ken Cato
Engelsk Hardback

Recognise Me

Af: Ken Cato
Engelsk Hardback

714 kr
Tilføj til kurv
Sikker betaling
23 - 25 hverdage

Om denne bog
Brand recognition is the goal of any enterprising organisation. Where competing products or services are similar, identification is paramount. A brand’s identity makes an enterprise’s strategy visible. Brand design is the ultimate factor that drives an enterprise towards recognition. 

Ken Cato in Recognise Me draws on wisdom gained by the interactions of Cato Brand Partners across more than 50 years, with clients from over 100 countries and in almost every imaginable area of business.

By focusing intently on many examples of brand design and use, Cato shows how great brands are made by those who know and respond to them. His insights are interspersed throughout with those of leading personalities in business, the arts and community, emphasising the exceptional significance today of effective brand identity.

Product detaljer
Sprog:
Engelsk
Sider:
400
ISBN-13:
9780895381293
Indbinding:
Hardback
Udgave:
ISBN-10:
089538129X
Udg. Dato:
6 dec 2022
Længde:
0mm
Bredde:
241mm
Højde:
241mm
Forlag:
Schiffer Publishing Ltd
Oplagsdato:
6 dec 2022
Forfatter(e):
Oversætter:
Finder produkter...
Kategori sammenhænge