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Restaurant Marketing for Owners and Managers
Engelsk
Bogcover for Restaurant Marketing for Owners and Managers af Patti J. Shock, John T. Bowen, John M. Stefanelli, 9780471226277
Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9780471226277
Indbinding:
Paperback
ISBN-10:
0471226270
Udg. Dato:
7 nov 2003
Størrelse i cm:
22,7 x 15,3 x 1,5
Oplagsdato:
7 nov 2003
Paperback 2003
Format:

Bog beskrivelse
How do I market my restaurant to prospective customers? Do loyalty programs really work? How do I communicate with my local newspaper to get the biggest 'bang' for my marketing buck? By providing specific tools and methods tying marketing theory to practice, this book provides restaurant and foodservice managers with answers to these questions.
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Specifikationer
Sprog:
Engelsk
Sider:
240
ISBN-13:
9780471226277
Indbinding:
Paperback
ISBN-10:
0471226270
Udg. Dato:
7 nov 2003
Størrelse i cm:
22,7 x 15,3 x 1,5
Oplagsdato:
7 nov 2003
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