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Restaurant Marketing for Owners and Managers

Restaurant Marketing for Owners and Managers

Tjek vores konkurrenters priser
How do I market my restaurant to prospective customers? Do loyalty programs really work? How do I communicate with my local newspaper to get the biggest 'bang' for my marketing buck? By providing specific tools and methods tying marketing theory to practice, this book provides restaurant and foodservice managers with answers to these questions.
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Tjek vores konkurrenters priser
How do I market my restaurant to prospective customers? Do loyalty programs really work? How do I communicate with my local newspaper to get the biggest 'bang' for my marketing buck? By providing specific tools and methods tying marketing theory to practice, this book provides restaurant and foodservice managers with answers to these questions.
Produktdetaljer
Sprog: Engelsk
Sider: 240
ISBN-13: 9780471226277
Indbinding: Paperback
Udgave:
ISBN-10: 0471226270
Udg. Dato: 7 nov 2003
Længde: 15mm
Bredde: 153mm
Højde: 227mm
Forlag: John Wiley & Sons Inc
Oplagsdato: 7 nov 2003
Forfatter(e) Patti J. Shock, John T. Bowen, John M. Stefanelli


Kategori Salgs- & markedsføringsledelse


ISBN-13 9780471226277


Sprog Engelsk


Indbinding Paperback


Sider 240


Udgave


Længde 15mm


Bredde 153mm


Højde 227mm


Udg. Dato 7 nov 2003


Oplagsdato 7 nov 2003


Forlag John Wiley & Sons Inc

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