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Service Quality And Productivity Management
Engelsk Paperback
Service Quality And Productivity Management
Engelsk Paperback

135 kr
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Om denne bog

 

The relationship between productivity and customer satisfaction is complex. Service Quality and Productivity Management describes that the quality and productivity are twin paths in creating value for both customers and organizations. This book describes how to improve service quality and productivity, and discusses how to use key tools (including customer feedback systems) to achieve this. This book is the 12th volume in the Winning in Service Markets Series by services marketing expert Jochen Wirtz. Scientifically grounded, accessible and practical, the Winning in Service Markets Series bridges the gap between cutting-edge academic research and industry practitioners, and features best practices and latest trends on services marketing and management from around the world.

Product detaljer
Sprog:
Engelsk
Sider:
79
ISBN-13:
9781944659424
Indbinding:
Paperback
Udgave:
ISBN-10:
1944659420
Udg. Dato:
6 dec 2017
Længde:
7mm
Bredde:
228mm
Højde:
151mm
Forlag:
World Scientific Publishing Co Inc (USA)
Oplagsdato:
6 dec 2017
Forfatter(e):
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