Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Social Media: The Good, the Bad, and the Ugly
- 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13–15, 2016, Proceedings
Engelsk Paperback

Social Media: The Good, the Bad, and the Ugly

- 15th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2016, Swansea, UK, September 13–15, 2016, Proceedings
Engelsk Paperback

419 kr
Tilføj til kurv
Sikker betaling
23 - 25 hverdage

Om denne bog

This book constitutes the refereed conference proceedings of the 15th IFIP WG 6.11 Conference on e-Business, e-Services and e-Society, I3E 2016, held in Swansea, UK, in September 2016

The 47 full and 17 short papers presented were carefully reviewed and selected from 90 submissions. They are organized in the following topical sections: social media strategy and digital business; digital marketing and customer relationship management; adoption and diffusion; information sharing on social media; impression, trust, and risk management; data acquisition, management and analytics; e-government and civic engagement; e-society and online communities.

Product detaljer
Sprog:
Engelsk
Sider:
730
ISBN-13:
9783319452333
Indbinding:
Paperback
Udgave:
ISBN-10:
3319452339
Udg. Dato:
23 aug 2016
Længde:
0mm
Bredde:
155mm
Højde:
235mm
Forlag:
Springer International Publishing AG
Oplagsdato:
23 aug 2016
Forfatter(e):
Finder produkter...
Kategori sammenhænge