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Strategic Management
- An Organization Change Approach
Engelsk Paperback
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Strategic Management
- An Organization Change Approach
Engelsk Paperback

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Om denne bog
Strategic Management: An Organization Change Approach examines the art and science of strategic management in businesses and other organizations. Working from an established theoretical base, this new work discusses practical applications of various strategic management philosophies while focusing on strategy as organizational change. Sherman, Rowley, and Armandi outline specific strategies and tactics that managers can use to maximize not only productivity, but also satisfaction in their "human organizations." In an interactive and approachable manner, Strategic Management analyzes the importance of an organization''s internal and external environment; explains how to develop an organizational mission, vision, values, and goals; identifies human-level vs. corporate-level strategy choices; and offers advice on how managers can effectively implement their plans. The authors also consider variables that might affect the proposed strategic management approaches, such as international environments, and non-profit, government, and small businesses.
Product detaljer
Sprog:
Engelsk
Sider:
764
ISBN-13:
9780761833642
Indbinding:
Paperback
Udgave:
ISBN-10:
0761833641
Udg. Dato:
29 nov 2005
Længde:
46mm
Bredde:
143mm
Højde:
218mm
Forlag:
University Press of America
Oplagsdato:
29 nov 2005
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