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Strategic Management of Research Organizations
Engelsk
Bogcover for Strategic Management of Research Organizations af William Barletta, 9780367255855
Specifikationer
Sprog:
Engelsk
Sider:
138
ISBN-13:
9780367255855
Indbinding:
Hardback
ISBN-10:
0367255855
Udg. Dato:
10 sep 2019
Størrelse i cm:
14,4 x 22,2 x 1,5
Oplagsdato:
10 sep 2019
Forfatter(e):

Strategic Management of Research Organizations

Engelsk
Hardback 2019
Format:

Bog beskrivelse

This entry-level text describes a tested top-down enterprise-wide approach to managing organizations with a predominant portion of their product being scientific or technological research. It focuses on executive performance and strategic forecasting and planning; goal-setting; communications and marketing, and operations management to realize strategic objectives. This book will be of interest to entrepreneurs, established scientists and engineers and to those studying toward an MBA with specialization in research institutions and major research infrastructures, preparing them to move from research or academia into their first managerial position. It also provides valuable advice and guidance for established middle and senior management in established research enterprises.

Features:

  • Provides an accessible and easy to follow introduction to strategic management methodologies
  • Explores best practices for communication, marketing, and risk management
  • Discusses workforce management as related to realizing strategic goals and plans
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Specifikationer
Sprog:
Engelsk
Sider:
138
ISBN-13:
9780367255855
Indbinding:
Hardback
ISBN-10:
0367255855
Udg. Dato:
10 sep 2019
Størrelse i cm:
14,4 x 22,2 x 1,5
Oplagsdato:
10 sep 2019
Forfatter(e):
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