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Technology Strategy for Managers and Entrepreneurs
- Pearson New International Edition
Engelsk
Bogcover for Technology Strategy for Managers and Entrepreneurs af Scott Shane, 9781292040325
Specifikationer
Sprog:
Engelsk
Sider:
388
ISBN-13:
9781292040325
Indbinding:
Paperback
ISBN-10:
1292040327
Kategori:
Udg. Dato:
1 nov 2013
Størrelse i cm:
21,8 x 27,6 x 1,1
Oplagsdato:
1 nov 2013
Forfatter(e):

Technology Strategy for Managers and Entrepreneurs

- Pearson New International Edition
Engelsk
Paperback 2013
Format:

Bog beskrivelse

For undergraduate and graduate courses in technology strategy, management of innovation and technology, technology entrepreneurship, and engineering management.

This book emphasizes how the future manager or entrepreneur can use strategic management of innovation and technology to enhance firm performance. It helps students to understand the process of technological change; the ways that firms come up with innovations; the strategies that firms use to benefit from innovation; and the process of formulating technology strategy.

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Specifikationer
Sprog:
Engelsk
Sider:
388
ISBN-13:
9781292040325
Indbinding:
Paperback
ISBN-10:
1292040327
Kategori:
Udg. Dato:
1 nov 2013
Størrelse i cm:
21,8 x 27,6 x 1,1
Oplagsdato:
1 nov 2013
Forfatter(e):
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