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The Advertising Concept Book
- Think Now, Design Later
Engelsk Hardback
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The Advertising Concept Book
- Think Now, Design Later
Engelsk Hardback

351 kr
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Om denne bog
Inclding chapters on interactive advertising and integrated advertising, this edition contains fifty specially drawn new illustrations of key campaigns. It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media.
Product detaljer
Sprog:
Engelsk
Sider:
320
ISBN-13:
9780500518984
Indbinding:
Hardback
Udgave:
ISBN-10:
050051898X
Kategori:
Udg. Dato:
11 aug 2016
Længde:
35mm
Bredde:
249mm
Højde:
208mm
Forlag:
Thames & Hudson Ltd
Oplagsdato:
11 aug 2016
Forfatter(e):
Kategori sammenhænge