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The Brew Deal

- How Beer Helped Battle the Great Depression
Af: Jason E. Taylor Engelsk Paperback

The Brew Deal

- How Beer Helped Battle the Great Depression
Af: Jason E. Taylor Engelsk Paperback
Tjek vores konkurrenters priser

During the final stages of Prohibition, the US government allowed the consumption and sale of “non-intoxicating” beer, which was at or below 3.2% alcohol-by-weight. Beer’s return—permitted with an eye toward job creation during the Great Depression—was one of President Franklin D. Roosevelt’s earliest New Deal policies. In this book, economic historian Jason E. Taylor takes readers through the rapid resurgence of American breweries and shows how beer helped spark a sharp recovery in the spring of 1933.

Taylor begins with stories of how the nation’s 1,400 breweries were decimated by the onset of Prohibition in 1920. He then turns to the frothy debates that led Congress to declare 3.2 beer “non-intoxicating,” and hence allowable under Prohibition. While April 7th is now celebrated as “National Beer Day,” the original April 7th—when legal beer returned after more than 13 years away—brought raucous scenes that make today’s Mardi Gras festivities seem tame by comparison.

The Brew Deal shares stories of breweries, people, politics, perseverance, and the various roles that 3.2 beer has played in the evolving American beer scene.

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During the final stages of Prohibition, the US government allowed the consumption and sale of “non-intoxicating” beer, which was at or below 3.2% alcohol-by-weight. Beer’s return—permitted with an eye toward job creation during the Great Depression—was one of President Franklin D. Roosevelt’s earliest New Deal policies. In this book, economic historian Jason E. Taylor takes readers through the rapid resurgence of American breweries and shows how beer helped spark a sharp recovery in the spring of 1933.

Taylor begins with stories of how the nation’s 1,400 breweries were decimated by the onset of Prohibition in 1920. He then turns to the frothy debates that led Congress to declare 3.2 beer “non-intoxicating,” and hence allowable under Prohibition. While April 7th is now celebrated as “National Beer Day,” the original April 7th—when legal beer returned after more than 13 years away—brought raucous scenes that make today’s Mardi Gras festivities seem tame by comparison.

The Brew Deal shares stories of breweries, people, politics, perseverance, and the various roles that 3.2 beer has played in the evolving American beer scene.

Produktdetaljer
Sprog: Engelsk
Sider: 274
ISBN-13: 9783031731327
Indbinding: Paperback
Udgave:
ISBN-10: 3031731328
Udg. Dato: 2 dec 2024
Længde: 20mm
Bredde: 209mm
Højde: 148mm
Forlag: Springer International Publishing AG
Oplagsdato: 2 dec 2024
Forfatter(e): Jason E. Taylor
Forfatter(e) Jason E. Taylor


Kategori Amerikansk historie


ISBN-13 9783031731327


Sprog Engelsk


Indbinding Paperback


Sider 274


Udgave


Længde 20mm


Bredde 209mm


Højde 148mm


Udg. Dato 2 dec 2024


Oplagsdato 2 dec 2024


Forlag Springer International Publishing AG

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