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The Evolution of Yield Management in the Airline Industry
- Origins to the Last Frontier
Af: Ben Vinod
Engelsk
Bogcover for The Evolution of Yield Management in the Airline Industry af Ben Vinod, 9783030704230
Specifikationer
Sprog:
Engelsk
Sider:
397
ISBN-13:
9783030704230
Indbinding:
Hardback
ISBN-10:
3030704238
Udg. Dato:
29 maj 2021
Størrelse i cm:
16,3 x 24,2 x 3,2
Oplagsdato:
29 maj 2021
Forfatter(e):

The Evolution of Yield Management in the Airline Industry

- Origins to the Last Frontier
Af: Ben Vinod
Engelsk
Hardback 2021
Format:

Bog beskrivelse
This book chronicles airline revenue management from its early origins to the last frontier. Since its inception revenue management has now become an integral part of the airline business process for competitive advantage. The field has progressed from inventory control of the base fare, to managing bundles of base fare and air ancillaries, to the precise inventory control at the individual seat level. The author provides an end-to-end view of pricing and revenue management in the airline industry covering airline pricing, advances in revenue management, availability, and air shopping, offer management and product distribution, agency revenue management, impact of revenue management across airline planning and operations, and emerging technologies is travel. The target audience of this book is practitioners who want to understand the basics and have an end-to-end view of revenue management.
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Specifikationer
Sprog:
Engelsk
Sider:
397
ISBN-13:
9783030704230
Indbinding:
Hardback
ISBN-10:
3030704238
Udg. Dato:
29 maj 2021
Størrelse i cm:
16,3 x 24,2 x 3,2
Oplagsdato:
29 maj 2021
Forfatter(e):
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