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The Evolution of Yield Management in the Airline Industry
- Origins to the Last Frontier
Af: Ben Vinod
Engelsk Paperback

The Evolution of Yield Management in the Airline Industry

- Origins to the Last Frontier
Af: Ben Vinod
Engelsk Paperback

311 kr
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Om denne bog

This book chronicles airline revenue management from its early origins to the last frontier. Since its inception revenue management has now become an integral part of the airline business process for competitive advantage. The field has progressed from inventory control of the base fare, to managing bundles of base fare and air ancillaries, to the precise inventory control at the individual seat level. The author provides an end-to-end view of pricing and revenue management in the airline industry covering airline pricing, advances in revenue management, availability, and air shopping, offer management and product distribution, agency revenue management, impact of revenue management across airline planning and operations, and emerging technologies is travel. The target audience of this book is practitioners who want to understand the basics and have an end-to-end view of revenue management.



Product detaljer
Sprog:
Engelsk
Sider:
397
ISBN-13:
9783030704261
Indbinding:
Paperback
Udgave:
ISBN-10:
3030704262
Udg. Dato:
30 maj 2022
Længde:
0mm
Bredde:
155mm
Højde:
235mm
Forlag:
Springer Nature Switzerland AG
Oplagsdato:
30 maj 2022
Forfatter(e):
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