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The Fashion Entrepreneur
- A Definitive Guide to Building Your Brand
Engelsk Hardback
The Fashion Entrepreneur
- A Definitive Guide to Building Your Brand
Engelsk Hardback

411 kr
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6 - 8 hverdage

Om denne bog

This essential guide shows aspiring entrepreneurs how to bring a fashion business idea to life from forming a legal entity and writing a business plan, to organizing a structure, scaling a business and strategizing for growth. Readers will develop theoretical and practical approaches to supply chain management and marketing strategies.

Led by the author''s vision and packed with interviews from iconic figures in fashion, the book shows that despite all that is wrong with today''s fashion system, there has never been a better time to be a visionary, game-changing fashion entrepreneur. Case study interviewees include designer Tommy Hilfiger and some of the biggest names in fashion marketing, publicity, brand collaboration and legal representation.

Product detaljer
Sprog:
Engelsk
Sider:
192
ISBN-13:
9781529428667
Indbinding:
Hardback
Udgave:
ISBN-10:
1529428661
Udg. Dato:
12 sep 2024
Længde:
18mm
Bredde:
176mm
Højde:
216mm
Forlag:
Quercus Publishing
Oplagsdato:
12 sep 2024
Forfatter(e):
Kategori sammenhænge