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The Four Pillars of Politics
- Why Some Candidates Don't Win and Others Can't Lead
Engelsk
Bogcover for The Four Pillars of Politics af James T. Kitchens, Larry Powell, 9781498507240
Specifikationer
Sprog:
Engelsk
Sider:
124
ISBN-13:
9781498507240
Indbinding:
Paperback
ISBN-10:
1498507247
Kategori:
Udg. Dato:
27 mar 2017
Størrelse i cm:
22,8 x 15,2 x 0,9
Serie:
Lexington Studies in Political Communication
Oplagsdato:
27 mar 2017

The Four Pillars of Politics

- Why Some Candidates Don't Win and Others Can't Lead
Engelsk
Paperback 2017
Format:

Bog beskrivelse
The Four Pillars of Politics provides a uniform foundation for evaluating political campaign strategies. The four pillars identified in this book—fear, national narcissism, consumerism, and religion—serve as attitudinal anchors that American voters use in making their voting decisions. The dominant pillar may change from election to election, leading to situations in which a candidate who wins in one election may be defeated four years later. Kitchens and Powell examine how political communication is understood by combining these four pillars with the related matrix of attitudes, beliefs, and values that are integral components of the American culture. The Four Pillars of Politics will appeal to scholars of political science, communication studies, and journalism.
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Specifikationer
Sprog:
Engelsk
Sider:
124
ISBN-13:
9781498507240
Indbinding:
Paperback
ISBN-10:
1498507247
Kategori:
Udg. Dato:
27 mar 2017
Størrelse i cm:
22,8 x 15,2 x 0,9
Serie:
Lexington Studies in Political Communication
Oplagsdato:
27 mar 2017
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