Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
The Fundamentals of Event Design
Engelsk
Bogcover for The Fundamentals of Event Design af Vladimir Antchak, Olivia Ramsbottom, 9780815350927
Specifikationer
Sprog:
Engelsk
Sider:
212
ISBN-13:
9780815350927
Indbinding:
Paperback
ISBN-10:
0815350929
Kategori:
Udg. Dato:
18 dec 2019
Størrelse i cm:
18,9 x 24,5 x 2,5
Oplagsdato:
18 dec 2019

The Fundamentals of Event Design

Engelsk
Paperback 2019
Format:

Bog beskrivelse

The Fundamentals of Event Design aims to rethink current approaches to event design and production. The textbook explores the relationship between event design and multiple visitor experiences, as well as interactivity, motivation, sensory stimuli and co-creative participation.

Structured around the key phases of event design, the book covers all the critical dimensions of event concepting, atmospherics, the application of interactive technologies, project management, team leadership, creative marketing and sustainable production. The concepts of authenticity, creativity, co-creation, imagineering and storytelling are discussed throughout, and practical step-by-step guidance is provided on how to create and deliver unique and memorable events. The chapters include industry voices offering real-life insight from leading international event practitioners and individual and/or team assignments to stimulate learners’ creativity, visualisation and problem solving.

This is the first textbook in event design that integrates areas of anthropology, social psychology, management, marketing, graphic design and interactivity. Focusing on bringing theory into practice, this is essential reading for all Events Management students.

... Vis mere

Hos Booktok
440 kr
Læg i kurv nu
Sikker betaling
6 - 8 hverdage

Specifikationer
Sprog:
Engelsk
Sider:
212
ISBN-13:
9780815350927
Indbinding:
Paperback
ISBN-10:
0815350929
Kategori:
Udg. Dato:
18 dec 2019
Størrelse i cm:
18,9 x 24,5 x 2,5
Oplagsdato:
18 dec 2019
Finder produkter...