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The Fundamentals of Hospitality Marketing
Engelsk
Bogcover for The Fundamentals of Hospitality Marketing af Steve Mawson, 9780826448323
Specifikationer
Sprog:
Engelsk
Sider:
116
ISBN-13:
9780826448323
Indbinding:
Paperback
ISBN-10:
0826448321
Kategori:
Udg. Dato:
6 jul 2000
Størrelse i cm:
21,4 x 13,7 x 0,8
Oplagsdato:
6 jul 2000
Forfatter(e):

The Fundamentals of Hospitality Marketing

Engelsk
Paperback 2000
Format:

Bog beskrivelse
The Fundamentals of Hospitality Marketing is essential reading for students on degree- and diploma-level courses in leisure and tourism. Practitioners in the industry who have not had the opportunity for a formal course of marketing training and who want to increase their knowledge and understanding of marketing will also find this book of great benefit.Carefully structured to be used in the teaching weeks of one semester, this is the first short, concise, affordable marketing textbook for students of hospitality. Each section of the book is directly related to the hospitality industry through the use of up-to-date examples.
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Specifikationer
Sprog:
Engelsk
Sider:
116
ISBN-13:
9780826448323
Indbinding:
Paperback
ISBN-10:
0826448321
Kategori:
Udg. Dato:
6 jul 2000
Størrelse i cm:
21,4 x 13,7 x 0,8
Oplagsdato:
6 jul 2000
Forfatter(e):
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