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The Idea Agent
- The Handbook on Creative Processes
Engelsk Paperback

The Idea Agent

- The Handbook on Creative Processes
Engelsk Paperback

407 kr
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Om denne bog

The Idea Agent is a practical idea management handbook, aimed at people who want to take an active role in creative processes across all areas. It combines the creatively wild with the rationally structured techniques for innovation to provide readers with a varied toolbox of proven idea management methodology. From discussing how to identify a problem or opportunity, to describing techniques for idea creation, it offers a step-by-step guide to building creative concepts for the marketplace. With built-in exercises and applications, this book is an ideal working companion for any innovator.

Product detaljer
Sprog:
Engelsk
Sider:
184
ISBN-13:
9780415824149
Indbinding:
Paperback
Udgave:
ISBN-10:
0415824141
Udg. Dato:
26 aug 2013
Længde:
16mm
Bredde:
230mm
Højde:
200mm
Forlag:
Taylor & Francis Ltd
Oplagsdato:
26 aug 2013
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