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The Internet and the Customer-Supplier Relationship
Engelsk
Bogcover for The Internet and the Customer-Supplier Relationship af Stefano Ronchi, 9781138714342
Specifikationer
Sprog:
Engelsk
Sider:
234
ISBN-13:
9781138714342
Indbinding:
Paperback
ISBN-10:
1138714348
Kategori:
Udg. Dato:
11 nov 2019
Størrelse i cm:
21,9 x 15,2
Oplagsdato:
11 nov 2019
Forfatter(e):

The Internet and the Customer-Supplier Relationship

Engelsk
Paperback 2019
Format:

Bog beskrivelse

This title was first published in 2003. An exhaustive and synthetic framework for the use of Internet tools in customer-supplier relationships is one aspect of e-business that is still missing from existing literature. This book analyses the main management implications related to the adoption of the Internet in the supply chain and unifies different research studies and contributions in order to build such a framework. It is based on wide empirical evidence including four in-depth case studies in both Europe and the US, a cross-industry survey of more than 160 US companies and website research describing emerging Internet initiatives in B2B relationships. By creating a concrete link between theory and practice it should appeal to academics and practitioners alike.

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Specifikationer
Sprog:
Engelsk
Sider:
234
ISBN-13:
9781138714342
Indbinding:
Paperback
ISBN-10:
1138714348
Kategori:
Udg. Dato:
11 nov 2019
Størrelse i cm:
21,9 x 15,2
Oplagsdato:
11 nov 2019
Forfatter(e):
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