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The Luxury Strategy
- Break the Rules of Marketing to Build Luxury Brands
Engelsk Hardback
The Luxury Strategy
- Break the Rules of Marketing to Build Luxury Brands
Engelsk Hardback

494 kr
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Om denne bog
Deconstruct the marketing of the most successful luxury goods, brands and companies to reveal the unique and often paradoxical 'anti-laws' of successful luxury brand management, with this ground-breaking book.
Product detaljer
Sprog:
Engelsk
Sider:
472
ISBN-13:
9781398624269
Indbinding:
Hardback
Udgave:
ISBN-10:
1398624268
Udg. Dato:
3 jun 2025
Længde:
35mm
Bredde:
167mm
Højde:
241mm
Forlag:
Kogan Page Ltd
Oplagsdato:
3 jun 2025
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