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The Red Riviera

- Gender, Tourism, and Postsocialism on the Black Sea
Af: Kristen Ghodsee Engelsk Paperback

The Red Riviera

- Gender, Tourism, and Postsocialism on the Black Sea
Af: Kristen Ghodsee Engelsk Paperback
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This compelling ethnography of women working in Bulgaria’s popular sea and ski resorts challenges the idea that women have consistently fared worse than men in Eastern Europe’s transition from socialism to a market economy. For decades western European tourists have flocked to Bulgaria’s beautiful beaches and mountains; tourism is today one of the few successful—and expanding—sectors of the country’s economy. Even at the highest levels of management, employment in the tourism industry has long been dominated by women. Kristen Ghodsee explains why this is and how women working in the industry have successfully negotiated their way through Bulgaria’s capitalist transformation while the fortunes of most of the population have plummeted. She highlights how, prior to 1989, the communist planners sought to create full employment for all at the same time that they steered women into the service sector. The women given jobs in tourism obtained higher educations, foreign language skills, and experiences working with Westerners, all of which positioned them to take advantage of the institutional changes eventually brought about by privatization.

Interspersed throughout The Red Riviera are vivid examinations of the lives of Bulgarian women, including a waitress, a tour operator, a chef, a maid, a receptionist, and a travel agent. Through these women’s stories, Ghodsee describes their employment prior to 1989 and after. She considers the postsocialist forces that have shaped the tourist industry over the past fifteen years: the emergence of a new democratic state, the small but increasing interest of foreign investors and transnational corporations, and the proliferation of ngos. Ghodsee suggests that many of the ngos, by insisting that Bulgarian women are necessarily disenfranchised, ignore their significant professional successes.

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This compelling ethnography of women working in Bulgaria’s popular sea and ski resorts challenges the idea that women have consistently fared worse than men in Eastern Europe’s transition from socialism to a market economy. For decades western European tourists have flocked to Bulgaria’s beautiful beaches and mountains; tourism is today one of the few successful—and expanding—sectors of the country’s economy. Even at the highest levels of management, employment in the tourism industry has long been dominated by women. Kristen Ghodsee explains why this is and how women working in the industry have successfully negotiated their way through Bulgaria’s capitalist transformation while the fortunes of most of the population have plummeted. She highlights how, prior to 1989, the communist planners sought to create full employment for all at the same time that they steered women into the service sector. The women given jobs in tourism obtained higher educations, foreign language skills, and experiences working with Westerners, all of which positioned them to take advantage of the institutional changes eventually brought about by privatization.

Interspersed throughout The Red Riviera are vivid examinations of the lives of Bulgarian women, including a waitress, a tour operator, a chef, a maid, a receptionist, and a travel agent. Through these women’s stories, Ghodsee describes their employment prior to 1989 and after. She considers the postsocialist forces that have shaped the tourist industry over the past fifteen years: the emergence of a new democratic state, the small but increasing interest of foreign investors and transnational corporations, and the proliferation of ngos. Ghodsee suggests that many of the ngos, by insisting that Bulgarian women are necessarily disenfranchised, ignore their significant professional successes.

Produktdetaljer
Sprog: Engelsk
Sider: 240
ISBN-13: 9780822336624
Indbinding: Paperback
Udgave:
ISBN-10: 0822336626
Udg. Dato: 2 nov 2005
Længde: 19mm
Bredde: 316mm
Højde: 236mm
Forlag: Duke University Press
Oplagsdato: 2 nov 2005
Forfatter(e): Kristen Ghodsee
Forfatter(e) Kristen Ghodsee


Kategori Kønsstudier: kvinder og piger


ISBN-13 9780822336624


Sprog Engelsk


Indbinding Paperback


Sider 240


Udgave


Længde 19mm


Bredde 316mm


Højde 236mm


Udg. Dato 2 nov 2005


Oplagsdato 2 nov 2005


Forlag Duke University Press

Kategori sammenhænge