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The Software Paradox
Engelsk Paperback

The Software Paradox

Engelsk Paperback

155 kr
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23 - 25 hverdage

Om denne bog
Software is more important than ever today and yet its commercial value is steadily declining. Microsoft, for instance, has seen its gross margins decrease for a decade, while startups and corporations alike are distributing free software that would have been worth millions a few years ago. Welcome to the software paradox. In this O'Reilly report, RedMonk's Stephen O'Grady explains why the real money no longer lies in software, and what it means for companies that depend on that revenue. You'll learn how this paradox came about and what your company can do in response. This book covers: Why it's growing more difficult to sell software on a standalone basisHow software has come full circle, from enabler to product and back againThe roles that open source, software-as-a-service, and subscriptions playHow software developers have become the new kingmakersWhy Microsoft, Apple, and Google epitomize this transitionHow the paradox has affected other tech giants, such as Oracle and Salesforce.comStrategies your software firm can explore, including alternative revenue models
Product detaljer
Sprog:
Engelsk
Sider:
62
ISBN-13:
9781491900932
Indbinding:
Paperback
Udgave:
ISBN-10:
1491900938
Udg. Dato:
25 aug 2015
Længde:
7mm
Bredde:
155mm
Højde:
229mm
Forlag:
O'Reilly Media
Oplagsdato:
25 aug 2015
Forfatter(e):
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