Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Tobacco Advertising
- The Great Seduction
Engelsk Hardback
Tobacco Advertising
- The Great Seduction
Engelsk Hardback

445 kr
Tilføj til kurv
Sikker betaling
23 - 25 hverdage

Om denne bog
Since 1789, when the first tobacco advertisement appeared, tobacco manufacturers have been pioneers of advertising and marketing, revolutionizing the American way of doing business in the process. The folksy, familiar and innocent-looking images portrayed in tobacco advertising were part of the new wave of product promotion - tin tags, cigar and tobacco labels, insert cards (including the first baseball cards) - that helped transform America into a nation of smokers by 1900. With illustrations of antique artifacts, old photographs and contemporary advertising, the reader is taken through the rapid growth of the tobacco industry following the Civil War, and shown a wide-range of promotional ploys and gimmickry that evolved in this century: tobacco tins, cigarette pack art, and outdoor advertising. Other advertising objects include lapel buttons, pocket mirrors, postcards, watch fobs, pocketknives, envelope stickers and more. All are lavishly illustrated, many in full color, and an informative value guide is included.
Product detaljer
Sprog:
Engelsk
Sider:
264
ISBN-13:
9780887409721
Indbinding:
Hardback
Udgave:
ISBN-10:
0887409725
Udg. Dato:
6 jan 1997
Længde:
24mm
Bredde:
220mm
Højde:
286mm
Forlag:
Schiffer Publishing Ltd
Oplagsdato:
6 jan 1997
Forfatter(e):
Ofte købt sammen
Minder om
Kategori sammenhænge