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Urban Innovation Networks
- Understanding the City as a Strategic Resource
Engelsk
Bogcover for Urban Innovation Networks af Alexander Gutzmer, 9783319370743
Specifikationer
Sprog:
Engelsk
Sider:
123
ISBN-13:
9783319370743
Indbinding:
Paperback
ISBN-10:
331937074X
Kategori:
Udg. Dato:
23 aug 2016
Størrelse i cm:
23,5 x 15,5
Oplagsdato:
23 aug 2016
Forfatter(e):

Urban Innovation Networks

- Understanding the City as a Strategic Resource
Engelsk
Paperback 2016
Format:

Bog beskrivelse
This book offers fresh insights into how companies can engage with, and make use of, the modern metropolis. Based on actor-network theory and the resource-based view of the firm, it demonstrates how the contemporary city can be seen – and used – as a resource for corporate innovation. The main argument is that companies have to build what the author calls “urban innovation networks.” After a theory-based outline of such networks, the author demonstrates the extent to which different institutional players – companies such as Audi, Ikea and Siemens, but also arts institutions like the Haus der Kunst in Munich – are already working to create them. The book combines management thinking with urban theory and the sociology of networks to create a unique blend of different views of capitalism and space, offering a new perspective on both the modern metropolis and globally operating companies active within our distinctly urban culture.
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Specifikationer
Sprog:
Engelsk
Sider:
123
ISBN-13:
9783319370743
Indbinding:
Paperback
ISBN-10:
331937074X
Kategori:
Udg. Dato:
23 aug 2016
Størrelse i cm:
23,5 x 15,5
Oplagsdato:
23 aug 2016
Forfatter(e):
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