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Communication Research: Asking Questions Finding Answers ISE
Engelsk Paperback

Communication Research: Asking Questions Finding Answers ISE

Engelsk Paperback

535 kr
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6 - 8 hverdage

Om denne bog
Communication Research: Asking Questions, Finding Answers covers basic research issues and processes, both quantitative and qualitative, appropriate for communication students with little or no previous research methods experience. The text''s guiding principle is that methodological choices are made from one''s research questions or hypotheses. This avoids the pitfall in which students learn one methodology or one methodological skill and then force that method to answer all types of questions. Instead of working with one methodology to answer all types of questions, students come away understanding a variety of methods and how to apply them appropriately.

This approach is strengthened in the new edition with a suite of Connect tools designed to improve student outcomes while streamlining grading for instructors:

SmartBook 2.0 provides a personalized and adaptive learning experience for students, while highlighting the most impactful communication concepts the learner needs to study at that time. 
Progress dashboards to quickly show how students are performing on assignments and tips for improvement.






Product detaljer
Sprog:
Engelsk
Sider:
832
ISBN-13:
9781265240714
Indbinding:
Paperback
Udgave:
6
ISBN-10:
126524071X
Udg. Dato:
30 mar 2022
Længde:
21mm
Bredde:
233mm
Højde:
188mm
Forlag:
McGraw-Hill Education
Oplagsdato:
30 mar 2022
Forfatter(e):
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