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Law and Creativity in the Age of the Entertainment Franchise
Engelsk Hardback
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Law and Creativity in the Age of the Entertainment Franchise

Engelsk Hardback

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Much of the real value in the entertainment industry today lies in franchises – fictional universes, entertainment concepts, reinventions of cultural traditions and celebrity – that create an ongoing presence in the marketplace. The entertainment franchise now shapes the global cultural landscape. However, scholars have devoted little attention to how intellectual property law has changed or is being stretched in practice to accommodate this type of creativity and form of enterprise. Covering law and practice in jurisdictions such as the UK, the EU, the USA, Australia, Spain and the Caribbean, this collection explores the ''fit'' of intellectual property laws with specific franchises and tracks the way creators and entrepreneurs work around law''s limitations. Case studies include mega-film franchises, fan activity, hip-hop, the management of celebrity reputation, flamenco, ''Disneyfied'' theatre, film and television funding, arts festivals and ''carnival in a box''.
Product detaljer
Sprog:
Engelsk
Sider:
255
ISBN-13:
9781107039896
Indbinding:
Hardback
Udgave:
ISBN-10:
1107039894
Kategori:
Udg. Dato:
13 nov 2014
Længde:
17mm
Bredde:
160mm
Højde:
236mm
Forlag:
Cambridge University Press
Oplagsdato:
13 nov 2014
Forfatter(e):
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