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Mail Surveys
- Improving the Quality
Engelsk
Bogcover for Mail Surveys af Thomas W. Mangione, 9780803946637
Specifikationer
Sprog:
Engelsk
Sider:
144
ISBN-13:
9780803946637
Indbinding:
Paperback
ISBN-10:
0803946635
Udg. Dato:
18 okt 1995
Størrelse i cm:
21,5 x 13,9
Oplagsdato:
18 okt 1995
Forfatter(e):

Mail Surveys

- Improving the Quality
Engelsk
Paperback 1995
Format:

Bog beskrivelse

How do you reduce sampling bias and question response errors and obtain good response rates from a mail survey? Aimed at improving the quality of mail survey data collection, Mail Surveys answers these questions and more while also offering insights and tips into conducting mail surveys. Areas such as problems to avoid when using mail surveys, what types of rating scales to use, whether to select open-ended versus close-ended questions, screening questions and skipping instructions, questions and response order effects, sampling strategies, and ways to reduce nonresponse errors from prenotification to incentives are explored throughout the text. Through the use of clear exposition and interesting examples, Thomas W. Mangione carefully delineates those situations that are most appropriate for a mail survey.

Students and researchers who want to improve the writing of mail survey questions as well as mail survey design will find this volume essential.

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Specifikationer
Sprog:
Engelsk
Sider:
144
ISBN-13:
9780803946637
Indbinding:
Paperback
ISBN-10:
0803946635
Udg. Dato:
18 okt 1995
Størrelse i cm:
21,5 x 13,9
Oplagsdato:
18 okt 1995
Forfatter(e):
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