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Multimodal Communication
- A social semiotic approach to text and image in print and digital media
Af: May Wong
Engelsk
Bogcover for Multimodal Communication af May Wong, 9783030154271
Specifikationer
Sprog:
Engelsk
Sider:
192
ISBN-13:
9783030154271
Indbinding:
Hardback
ISBN-10:
3030154270
Kategori:
Udg. Dato:
8 maj 2019
Størrelse i cm:
21,7 x 15,4 x 1,9
Oplagsdato:
8 maj 2019
Forfatter(e):

Multimodal Communication

- A social semiotic approach to text and image in print and digital media
Af: May Wong
Engelsk
Hardback 2019
Format:

Bog beskrivelse

This book draws on visual data, ranging from advertisements to postage stamps to digital personal photography, to offer a complex interpretation of the different social functions realised by these texts as semiotic artefacts. Framed within the media environment of the city of Hong Kong, the study demonstrates the importance of social context to meaning making and social semiotic multimodal analysis. This book will be of interest to readers in the arts, humanities and social sciences, particularly within the fields of semiotics, visual studies, design studies, media and cultural studies, anthropology and sociology.


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640,75 kr
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502 kr
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Specifikationer
Sprog:
Engelsk
Sider:
192
ISBN-13:
9783030154271
Indbinding:
Hardback
ISBN-10:
3030154270
Kategori:
Udg. Dato:
8 maj 2019
Størrelse i cm:
21,7 x 15,4 x 1,9
Oplagsdato:
8 maj 2019
Forfatter(e):
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