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Trademarks
Engelsk Paperback
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Trademarks
Engelsk Paperback

478 kr
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Om denne bog
For many companies, brands are now their most valuable assets - yet there is insufficient knowledge within business in general of legal systems that exist to allow brand owners to protect these assets. Equally, few trademark lawyers fully understand the commercial significance of these legal systems for the success of brand-based businesses. Adopting an interdisciplinary approach, Trademarks divulges the legal enigma to the brand owner, and the business advantage of trademarking to the lawyer, whilst providing a unique insight into all aspects of trademarking for all those fascinated by this channel for success.
Product detaljer
Sprog:
Engelsk
Sider:
142
ISBN-13:
9781349147212
Indbinding:
Paperback
Udgave:
ISBN-10:
1349147214
Kategori:
Udg. Dato:
1 jan 1998
Længde:
0mm
Bredde:
155mm
Højde:
235mm
Forlag:
Palgrave Macmillan
Oplagsdato:
1 jan 1998
Forfatter(e):
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