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Universities as Agencies
- Reputation and Professionalization
Engelsk
Bogcover for Universities as Agencies af , 9783030064983
Specifikationer
Sprog:
Engelsk
Sider:
278
ISBN-13:
9783030064983
Indbinding:
Paperback
ISBN-10:
3030064980
Kategori:
Udg. Dato:
25 dec 2018
Størrelse i cm:
21,0 x 14,8
Oplagsdato:
25 dec 2018

Universities as Agencies

- Reputation and Professionalization
Engelsk
Paperback 2018
Format:

Bog beskrivelse
This book discusses how modern universities increasingly use reputation management in relation to internal and external challenges. Universities are increasingly characterized by social embeddedness, relating to many external stakeholders and international markets of students, researchers and research projects. This implies global pressure to standardize, formalize and rationalize their internal organization. The book uses data from China, Norway and US to show how reputation symbols are used and balanced, based on their web pages. Further, it uses extensive data from US universities to show how their internal organization structure is developing over time, related to three types of units/positions - development, diversity and legal offices and roles.
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Specifikationer
Sprog:
Engelsk
Sider:
278
ISBN-13:
9783030064983
Indbinding:
Paperback
ISBN-10:
3030064980
Kategori:
Udg. Dato:
25 dec 2018
Størrelse i cm:
21,0 x 14,8
Oplagsdato:
25 dec 2018
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