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  2. Industri og industrielle studier
  3. Landbrugserhverv og primære erhverv

Agricultural Marketing Management

Af: Lakshmi Dhar Hatai Engelsk Paperback

Agricultural Marketing Management

Af: Lakshmi Dhar Hatai Engelsk Paperback
Tjek vores konkurrenters priser
Agricultural marketing management is a field that involves the efficient utilization of resources to attain higher productivity in marketing operations. This goal is achieved by adopting a consumer-oriented approach and optimizing the available resources. The book Agricultural Marketing Management is divided into twelve chapters that cover all relevant topics in a logical sequence, using a simple and lucid style that emphasizes basic concepts. This book provides a comprehensive introduction to the subject matter, covering topics such as market analysis, agricultural marketing, marketing management, marketing research, marketing channels, buyer behavior, demand and sales forecasting, pricing policies, product planning, and sales promotion techniques, as well as entrepreneurship. It aims to equip students, academicians, policy makers, administrators, economists, researchers, and managerial personnel with the knowledge and skills necessary to develop policies and programs that improve the agricultural marketing system. The contents of this book will be of great use to all those interested in improving their knowledge and skills in agricultural marketing management.
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kr 353
Fragt: 39 kr
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Agricultural marketing management is a field that involves the efficient utilization of resources to attain higher productivity in marketing operations. This goal is achieved by adopting a consumer-oriented approach and optimizing the available resources. The book Agricultural Marketing Management is divided into twelve chapters that cover all relevant topics in a logical sequence, using a simple and lucid style that emphasizes basic concepts. This book provides a comprehensive introduction to the subject matter, covering topics such as market analysis, agricultural marketing, marketing management, marketing research, marketing channels, buyer behavior, demand and sales forecasting, pricing policies, product planning, and sales promotion techniques, as well as entrepreneurship. It aims to equip students, academicians, policy makers, administrators, economists, researchers, and managerial personnel with the knowledge and skills necessary to develop policies and programs that improve the agricultural marketing system. The contents of this book will be of great use to all those interested in improving their knowledge and skills in agricultural marketing management.
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Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 136
ISBN-13: 9788196075415
Indbinding: Paperback
Udgave:
ISBN-10: 8196075413
Kategori: Landbrugserhverv og primære erhverv
Udg. Dato: 25 maj 2016
Længde: 229mm
Bredde: 13mm
Højde: 152mm
Forlag: New India Publishing Agency
Oplagsdato: 25 maj 2016
Forfatter(e): Lakshmi Dhar Hatai
Forfatter(e) Lakshmi Dhar Hatai

Kategori Landbrugserhverv og primære erhverv

ISBN-13 9788196075415

Sprog Engelsk

Indbinding Paperback

Sider 136

Udgave

Længde 229mm

Bredde 13mm

Højde 152mm

Udg. Dato 25 maj 2016

Oplagsdato 25 maj 2016

Forlag New India Publishing Agency

Kategori sammenhænge