Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Industrial Marketing Research (RLE Marketing)
- Management and Technique
Engelsk
Bogcover for Industrial Marketing Research (RLE Marketing) af Nicholas Stacey, Aubrey Wilson, 9781138972650
Specifikationer
Sprog:
Engelsk
Sider:
290
ISBN-13:
9781138972650
Indbinding:
Paperback
ISBN-10:
1138972657
Udg. Dato:
26 nov 2015
Størrelse i cm:
23,4 x 15,6
Oplagsdato:
26 nov 2015

Industrial Marketing Research (RLE Marketing)

- Management and Technique
Engelsk
Paperback 2015
Format:

Bog beskrivelse

The book provides a comprehensive analysis of the techniques and mechanics of the research process, and the management implications of industrial marketing research. It reveals not only how to do marketing research, but also the full range of its profitable applications, and shows how to develop an internal department and how to buy industrial marketing research.

When originally published, this was the first book to be published in the UK or USA devoted solely to the important modern management tool of industrial marketing research.

... Vis mere

Forlags Vejl. pris
535,89 kr
Hos Booktok
471 kr
spar 12%
Læg i kurv nu
Sikker betaling
23 - 25 hverdage

Specifikationer
Sprog:
Engelsk
Sider:
290
ISBN-13:
9781138972650
Indbinding:
Paperback
ISBN-10:
1138972657
Udg. Dato:
26 nov 2015
Størrelse i cm:
23,4 x 15,6
Oplagsdato:
26 nov 2015
Finder produkter...
Kategori sammenhænge