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International Business

Engelsk Paperback
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International Business

Engelsk Paperback

718 kr
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Om denne bog

We live in a global economy in which over one quarter of the world’s recorded output is exported, where a change in business practice in Beijing can have a direct impact on a workforce in Birmingham, and where support to a customer in Detroit can be provided from Delhi.

 

This book provides a clear and concise introduction to this most interdisciplinary of subjects, explaining in straightforward language the economic and financial underpinnings of international business, and the more subtle organisational and cultural issues increasingly crucial to business success. The managerial challenges which face organisations of all types and sizes, no matter where they are located, are reviewed and explored.

Product detaljer
Sprog:
Engelsk
Sider:
416
ISBN-13:
9781292016689
Indbinding:
Paperback
Udgave:
4
ISBN-10:
129201668X
Udg. Dato:
23 apr 2015
Længde:
24mm
Bredde:
191mm
Højde:
248mm
Forlag:
Pearson Education Limited
Oplagsdato:
23 apr 2015
Forfatter(e):
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