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Japanese Consumer Behaviour
- From Worker Bees to Wary Shoppers
Af: John McCreery
Engelsk
Bogcover for Japanese Consumer Behaviour af John McCreery, 9780700713585
Specifikationer
Sprog:
Engelsk
Sider:
278
ISBN-13:
9780700713585
Indbinding:
Paperback
ISBN-10:
0700713581
Kategori:
Udg. Dato:
6 apr 2000
Størrelse i cm:
23,4 x 15,6
Forlag:
Serie:
Oplagsdato:
6 apr 2000
Forfatter(e):
Genre:

Japanese Consumer Behaviour

- From Worker Bees to Wary Shoppers
Af: John McCreery
Engelsk
Paperback 2000
Format:
Paperback
Bog beskrivelse
What role does consumption play in Japanese lives that are more than study, work and shopping? How have those lives changed since World War II as Japan has wrestled with the meaning of white-collar careers, women spreading their wings, changing family values, a shrinking birth rate, an aging population? This book explores Japan through the eyes of Japanese researchers and discovers patterns of change that are both uniquely Japanese and shared by consumers in other advanced industrial nations.
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Specifikationer
Sprog:
Engelsk
Sider:
278
ISBN-13:
9780700713585
Indbinding:
Paperback
ISBN-10:
0700713581
Kategori:
Udg. Dato:
6 apr 2000
Størrelse i cm:
23,4 x 15,6
Forlag:
Serie:
Oplagsdato:
6 apr 2000
Forfatter(e):
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