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Marketing in the Tourism Industry (RLE Tourism)
- The Promotion of Destination Regions
Engelsk
Bogcover for Marketing in the Tourism Industry (RLE Tourism) af , 9780415751476
Specifikationer
Sprog:
Engelsk
Sider:
248
ISBN-13:
9780415751476
Indbinding:
Paperback
ISBN-10:
0415751470
Kategori:
Udg. Dato:
10 mar 2014
Størrelse i cm:
24,6 x 17,4
Oplagsdato:
10 mar 2014

Marketing in the Tourism Industry (RLE Tourism)

- The Promotion of Destination Regions
Engelsk
Paperback 2014
Format:

Bog beskrivelse

This book examines how different sections of the tourism industry attempt to reach their markets. A wide range of distinctive forms of holiday are considered, and the influence their characteristics have on how they are marketed is discussed. But the approach is also comparative, and the relative success each area of the industry has in reaching its market is evaluated.

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Specifikationer
Sprog:
Engelsk
Sider:
248
ISBN-13:
9780415751476
Indbinding:
Paperback
ISBN-10:
0415751470
Kategori:
Udg. Dato:
10 mar 2014
Størrelse i cm:
24,6 x 17,4
Oplagsdato:
10 mar 2014
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