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  2. Australasia
  3. Australia

Removing the Emperor's Clothes

- Australia and Tobacco Plain Packaging
Af: Simon Chapman, Becky Freeman Engelsk Paperback

Removing the Emperor's Clothes

- Australia and Tobacco Plain Packaging
Af: Simon Chapman, Becky Freeman Engelsk Paperback
Tjek vores konkurrenters priser

In December 2012, Australia became the first nation in the world to require all tobacco products to be sold in standard ‘plain’ packs under the leadership of the then Health Minister Nicola Roxon. Tobacco companies have had global apoplexy about the law. Humiliated in the Australian High Court with a six-one defeat, their hopes now rest with deterring other nations from following suit by pursuing international trade law action.

With a combined 50 years of research and advocacy experience in tobacco control, Simon Chapman and Becky Freeman set out the evidence for the importance of plain packaging in striking at the heart of what remains of tobacco advertising. They examine the history of the idea, the tobacco industry’s frantic efforts to derail it, and the early evidence for its impact. Most importantly, they give tools to policy makers in other countries wanting to make the best case for plain packaging and to defend it from the inevitable attacks that will follow.

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In December 2012, Australia became the first nation in the world to require all tobacco products to be sold in standard ‘plain’ packs under the leadership of the then Health Minister Nicola Roxon. Tobacco companies have had global apoplexy about the law. Humiliated in the Australian High Court with a six-one defeat, their hopes now rest with deterring other nations from following suit by pursuing international trade law action.

With a combined 50 years of research and advocacy experience in tobacco control, Simon Chapman and Becky Freeman set out the evidence for the importance of plain packaging in striking at the heart of what remains of tobacco advertising. They examine the history of the idea, the tobacco industry’s frantic efforts to derail it, and the early evidence for its impact. Most importantly, they give tools to policy makers in other countries wanting to make the best case for plain packaging and to defend it from the inevitable attacks that will follow.

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Se mere i:
Produktdetaljer
Sprog: Engelsk
Sider: 272
ISBN-13: 9781743323977
Indbinding: Paperback
Udgave:
ISBN-10: 1743323972
Kategori: Australia
Udg. Dato: 8 dec 2014
Længde: 19mm
Bredde: 211mm
Højde: 148mm
Forlag: Sydney University Press
Oplagsdato: 8 dec 2014
Forfatter(e): Simon Chapman, Becky Freeman
Forfatter(e) Simon Chapman, Becky Freeman

Kategori Australia

ISBN-13 9781743323977

Sprog Engelsk

Indbinding Paperback

Sider 272

Udgave

Længde 19mm

Bredde 211mm

Højde 148mm

Udg. Dato 8 dec 2014

Oplagsdato 8 dec 2014

Forlag Sydney University Press

Kategori sammenhænge