Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Strategic Communication
Engelsk
Bogcover for Strategic Communication af Chris Galloway, Rob Gill, Jason Bainbridge, Steven Greenland, 9781442555495
Specifikationer
Sprog:
Engelsk
ISBN-13:
9781442555495
Indbinding:
Paperback
Udgave:
1
ISBN-10:
1442555491
Kategori:
Udg. Dato:
1 apr 2016
Størrelse i cm:
1,0 x 1,0
Oplagsdato:
1 apr 2016

Strategic Communication

Engelsk
Paperback 2016
Format:

Bog beskrivelse
Strategic Communications: Cases in Marketing, Public Relations, Advertising and Media provides a collection of 13 comprehensive, contemporary case studies for use in Advertising, Marketing, PR and Media courses with a focus on Australia, New Zealand and the wider Asia Pacific region.

In the past it has been the norm for these disciplines to remain distinct entities. However, with growing recognition and emergence of the all encompassing theme of communication in the contemporary business arena, modern professionals need to be skilled in all these communication related areas.

Edited by an expert multi-disciplinary group of communications specialists, Strategic Communications will help lecturers provide their students with a solid grounding in the theoretical and practical aspects of contemporary business communication practices.
... Vis mere

Hos Booktok
235 kr
Læg i kurv nu
Sikker betaling
23 - 25 hverdage

Specifikationer
Sprog:
Engelsk
ISBN-13:
9781442555495
Indbinding:
Paperback
Udgave:
1
ISBN-10:
1442555491
Kategori:
Udg. Dato:
1 apr 2016
Størrelse i cm:
1,0 x 1,0
Oplagsdato:
1 apr 2016
Finder produkter...
Kategori sammenhænge