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The Economic Implications of Advertising (RLE Advertising)
Engelsk
Bogcover for The Economic Implications of Advertising (RLE Advertising) af Otto Firestone, 9781138989108
Specifikationer
Sprog:
Engelsk
Sider:
232
ISBN-13:
9781138989108
Indbinding:
Paperback
ISBN-10:
113898910X
Kategori:
Udg. Dato:
21 dec 2015
Størrelse i cm:
23,4 x 15,6
Oplagsdato:
21 dec 2015
Forfatter(e):
Genre:

The Economic Implications of Advertising (RLE Advertising)

Engelsk
Paperback 2015
Format:

Bog beskrivelse

Is advertising a factor that contributes to rising costs and prices? This study, commissioned to answer just that question by the Institute of Canadian Advertising, examines the effect of advertising on the Canadian economy, on business, the consumer, costs and prices, productivity, competition, employment, social welfare and economic growth. The Economic Implications of Advertising provides a valuable insight into a little-studied area of advertising, and will be of great interest to students of the industry everywhere.

First published in 1967.

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Specifikationer
Sprog:
Engelsk
Sider:
232
ISBN-13:
9781138989108
Indbinding:
Paperback
ISBN-10:
113898910X
Kategori:
Udg. Dato:
21 dec 2015
Størrelse i cm:
23,4 x 15,6
Oplagsdato:
21 dec 2015
Forfatter(e):
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