Store besparelser
Hurtig levering
Fri fragt over 499,-
Gemte
Log ind
0
Kurv
Kurv
Women in PR History
Engelsk
Bogcover for Women in PR History af , 9780367687731
Specifikationer
Sprog:
Engelsk
Sider:
120
ISBN-13:
9780367687731
Indbinding:
Paperback
ISBN-10:
0367687739
Udg. Dato:
1 aug 2022
Størrelse i cm:
15,5 x 23,4 x 1,8
Oplagsdato:
1 aug 2022

Women in PR History

Engelsk
Paperback 2022
Format:

Bog beskrivelse

The history of PR has received limited attention over the years, and especially the role of women in PR has been an ‘untold’ story thus far. This book is the first attempt, following research presented at the International History of Public Relations Conference, to shed light on the significant role that female pioneers have played in the evolution of PR.

This book explores the field in a way that will offer insight of the significance that women had in the evolution of PR, with diverse chapters that provide rich perspectives on women’s contributions to PR throughout the years and across the globe. It opens with an overview of women in public relations. Later chapters focus on the case of Turkey, which seems to have a rich history of women in public relations, then on specific cases from Oceania (Australia), Europe (Spain), Asia (Malaysia and Thailand) and America (United States). The final chapter deals with the case of Inez Kaiser, who was the first African- American women to open a US public relations agency.

This book will add knowledge and understanding to the fields of PR history and historiography. Academics and researchers will find the volume appropriate for research and teaching. Practitioners will also find the book extremely relevant for training, short courses and professional practice.

... Vis mere

Forlags Vejl. pris
9.321,40 kr
Hos Booktok
433 kr
spar 95%
Læg i kurv nu
Sikker betaling
23 - 25 hverdage

Specifikationer
Sprog:
Engelsk
Sider:
120
ISBN-13:
9780367687731
Indbinding:
Paperback
ISBN-10:
0367687739
Udg. Dato:
1 aug 2022
Størrelse i cm:
15,5 x 23,4 x 1,8
Oplagsdato:
1 aug 2022
Finder produkter...
Kategori sammenhænge